ERS Reports on Fast Food Purchasing Behavior
The Department of Agriculture’s Economic Research Service (ERS) has released a report, “The Role of Time in Fast-Food Purchasing Behavior in the United States,” which examines the factors impacting how Americans consume fast food. The study, conducted using data from the Bureau of Labor Statistics’ American Time Use Survey, assessed the impact of time-use behaviors, prices, sociodemographic characteristics, and labor-force participation on fast food purchases. It finds that those who purchase fast food on a given day spend less time engaged in “primary” eating (eating while not doing something else), sleeping, doing housework, and watching television than the population average. And while the amount of time Americans spent eating out declined during the Great Recession, the percentage of people who had purchased fast food on a given day remained stable.